Creating logos is fun and frustrating and rewarding. Working closely with clients to understand what they want and helping them realize their goal is great. My process is pretty simple. We chat and discuss how and what you are trying to accomplish. I then take those ideas and come up with ten to fifteen visual ideas. From those ideas we boil it down to what you like and what you prefer. Then I go back to the drawing board.
Until we get what you like. One of the most common logo services I offer is recreating old washed out logos for new media in EPS, PDF, PNG and JPG formats so clients can use them in other types of marketing projects.